JEDDAH: In the complex landscape of market dynamics, the Saudi General Authority for Competition emerges as a pivotal force tasked with shaping the future of equitable and competitive commerce.

Guided by a vision of becoming a leading body, GAC has developed a strategic roadmap to bolster the efficiency of the national economy and advance consumer welfare.

At the heart of GAC’s vision lies a commitment to championing fair competition and fostering an environment conducive to economic prosperity and consumer empowerment.