“Being the market leader we need to be present in all the segments…Our take is this, in each segment, we need to be present and offer products to the consumers. Let the consumer decide which form factor they want to go,” said Banerjee.
The new Dzire will continue to compete against Tata Tigor, Honda Amaze and Hyundai Aura. Honda will be launching the new generation of Amaze on December 4.
MSIL also is targeting markets like UAE, Saudi Arabia, Chile, Mexico and other Latin American countries with the new Dzire. It expects the sedan to accelerate exports as it eyes over 3 lakh units of overseas shipments this fiscal.
The new Dzire is powered by the Z-Series 1.2L engine available in both Petrol and CNG models. The petrol variant comes equipped with Idle Start Stop technology and Dual VVT delivering 60 kW of peak power at 5700 rpm and 111.7 Nm of peak torque at 4300 rpm.
In S-CNG mode, the engine generates 51.3 kW@5700 rpm and 101.8 Nm at 2900 rpm.
MSIL claims Dzire is India’s most fuel-efficient sedan with a fuel economy of 24.79 km/litre in Petrol MT and 33.73 km/kg in S-CNG mode, marking an 11% and 8% improvement, respectively, as compared to the previous model.